Marketing Tips For Authors.
I wrote specifically about developing a platform, which for nonfiction writers can be sort of a twitchy concept. "To even be considered for publication, you must have a great platform!", we're told, and yet it seems to be one of those terms that means whatever a particular agent or editor or publisher thinks it means.
Well, now you can add my particular take on the matter. That ought to keep everyone nice and confused. My work is done.